As you work through developing goals for your business and your best life, you may notice that you need to change what you’re doing now. In fact, as you move along in your business, whatever is in your business plan now might change. As you gain experience, some of the assumptions you made in the past will be thrown out for the reality of what really works and what doesn’t work per your metrics.

I’m going to admit that goals are not one of my strong areas, but I gathered up some great information that we can use to work with.

Learn How to Create SMART Goals

The main issue with goals is that many times excited entrepreneurs don’t set goals that will work. A goal needs to be specific, measurable, attainable, realistic, and timely. If it’s not all of these, more than likely, you will not succeed. It might seem like extra work for you to focus on the minutia to set goals. However, the proof is in the pudding.

Did you know that, according to, businesses that create well-researched business plans and then use those plans to develop each goal and the steps to reach each goal are 80 percent more likely to experience success? Because of this, SMART goal setting for your life and your business will be one of the practices that pay off for you the most.

Write Specific Goals

For a goal to be specific, it needs to spell out the result and how you’re going to do it. For example, if you want to list 100 products a week on your Etsy store and 100 on your eBay platform, you have to set it up so that it can happen. “I will list 20 products each evening from 8 to 10 PM.” Describe what constitutes done, so you know when you met the goal. Remember, if you don’t set aside the time to do it, it won’t happen.

Is that goal reachable? It is, but it’s also a lot of work, so you want to set a lower goal than 100 products for week in this example. Adding ten per day is a good goal and will take less time. Now that’s assuming you have the products ready. If you need to create them first, you will have to set time aside to do the work. If digital products are your thing, there are solutions. You can purchase PLR from me or get some from my favorite providers. This makes product creation much easier and a lot faster.

Make Sure Each Goal is Measurable

As you noticed, the specific goal above mentions numbers. It states that you’ll list 100 products within five workdays by listing 20 products each day Monday – Friday between the hours of 8 and 10 PM. Knowing this information, you also need to set up the rest of your day to ensure you have the time to devote.

Work Only for Attainable Goals

If you want to list more products because you know that getting more listings up means that you have the opportunity to earn more money, it’s important to be realistic about the number.

If you don’t have the funds to buy 100 products a week, you’re not going to be able to list them. If you don’t really sit down each evening to process the products, it won’t happen. Don’t make the goal so impossible to reach that it doesn’t take into consideration the reality of your life and the goals you’ve made for the rest of your life too.

If you really only have 2 hours, it’s possible you will not have enough time to list 20 products, so you’ll have to lower your goal so that it’s actually attainable. Also, there may be outside influences that make your goal impossible, for example, if it’s against the terms of service or somehow against the law or other rules.

Ensure Your Goal is Realistic in The First Place

Don’t make impossible goals. It’s fun to dream about being a billionaire but don’t start with that goal. Start with a goal of making enough money to maintain your current lifestyle, then add to that as you go. Also, think about other aspects of your life that might make the goal, while attainable, unrealistic for you.

For example, if you have a chronic illness, you may need to modify some of your goals to ensure you can meet them. The easiest way to succeed is to stop trying to do things that can’t be done and do things that can be done by studying the situation to make sure it’s real and a sensible goal to set for your situation.

Maybe you want to earn an extra $1000 per month. That’s a great goal, but it likely won’t happen as fast as you’d like. A better goal is $100 per month. Once you reach that goal consistently, then set it to a higher amount, like $200 per month. This way you will eventually meet your main goal of $1000 per month, but you’ll do it in increments.

Always Assign Yourself (and anyone who works with you) Deadlines to Make Them Time-Bound

No goal will ever be done on an ongoing basis to see real results if you don’t set deadlines. When you set deadlines, always take the time to understand how long it really takes. Don’t try to be faster than others. Take the time it really takes to do a good job, regardless of what it is. Some people have found success using something called Block Scheduling. This is where you state you’ll do XYZ during a particular block of time.

If you’re just starting out, give yourself extra time. There is no need to add stress and overwhelm if you don’t have to. If you think something will take you one week, set the goal for two weeks. that way you don’t feel like you’re having to race a clock every day. If you happen to get it done within a week…well heck, that just makes you feel more accomplished. Go with that!

When you learn good goal setting technique, you’ll be amazed at how much better you become at succeeding. It doesn’t matter what you want to do. Using SMART goal setting techniques will make a difference.

All the best,

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