This entry is part 17 of 24 in the series Business Planning

Do you outsource in your business?

When you set out to build your business, one thing was clear. You wanted a business that provided the income you needed while not overtaking your life. You want time to live all aspects of your life to the fullest, and you don’t want to work all the time and miss out on the joy of life. You want business success, and your success includes living a full and rich life in all ways and all aspects. In other words, you want to build a successful business while still enjoying life. The key to being able to do that is outsourcing.

There are many reasons to outsource in your business, but the two most important that come to mind are the ability to free up your time so you can focus on your goals and business planning, and also to add key resources and skills to your offers. Well-planned outsourcing can improve your efficiency, cut costs, speed up product creation, and give you time to focus on the important planning and directing that a business owner does aside from doing the actual tasks in the business.

Outsourcing helps your business:

* Scale Up Faster – When you use strategic outsourcing, you can scale up when needed, but you can also shrink when needed without affecting your business. Outsourcing means you use a contractor that is not an employee, so you only use them when you need them, which is after you get the work.

* Boost Resources – If you need a resource that you don’t have yourself, you can use other people to gain it. For example, if you realize you need to redo the coding on your website outside the basics, you can hire someone to do it and keep them on speed dial whenever you need them—no need to learn to code when you can outsource.

* Free Up Your Time – As a business owner, you have a lot to do, and you need to save your talent for doing things only you can do. If someone else can do it without sacrificing quality or anyone noticing it’s not you, then you should seek to let someone else do it, so you free up your time to do what you do best or to spend time with friends, family, or doing fun things.

* Improves Your Offers – The truth is someone else can probably do some things better than you. Because of that, if you outsource in your business to the right people for the right things, you can improve your offers, thus improving your customer satisfaction exponentially.

To Outsource Successfully:

* Define the Scope and Schedule Clearly – Before you even search for the person, define what you want them to do. It’s better to work with someone who is already an expert, so you just hand it over; but you don’t want to outsource an entire project to one person. Instead, define it and choose each step along the way.

* Evaluate Contractors Carefully – Look at references, examples, and always make sure they are who they say they are. Even if you are recommended a particular person by someone else, check them out thoroughly to avoid problems.

* Choose Based on Skill and Expertise Over Price – Don’t always hire people based on the least expensive price. Sometimes a lower price is indicative of inexperience, and it may take them longer. Sometimes a higher price ends up being a lower price due to time and expertise.

* Start Small – Don’t outsource an entire massive important project to a new contractor at first. Instead, choose a small thing to work on to find out how well they meet deadlines and stand by their work.

Learning to Outsource in your business is the biggest key to your freedom. Remember that anything you need to be done can be done by someone else. You really can hire experts remotely for a lot less than you think and increase the capabilities of your business fast. Sometimes you want to outsource difficult tasks. Sure, you can take the time to learn, but paying for help benefits you and the person you hire.

All the best,

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